What Will Art Look Like in the Metaverse?

Mark Zuckerberg recently announced plans to build a “Metaverse” that is described as “a virtual reality construct intended to supplant the internet, merge virtual life with real life and create endless new playgrounds for everyone.” Zuckerberg hopes that, unlike the internet today, this Metaverse will create a “feeling of presence” on the internet. With its dependency on animation and VFX technology, as well as the presence of advertisements, there’s a lot of opportunities for artists and designers to create different kinds of work in this space. This article (https://www.nytimes.com/2021/12/01/magazine/mark-zuckerberg-meta-art.html) talks about how art plays into the Metaverse. Something really interesting it talks about is the relationship between artists and entrepreneurs/technologists and how art isn’t always used in a completely authentic way when it comes to some forms of technology. The article seems to take a pretty cynical view towards the Metaverse, but nevertheless encourages artists to explore new technology as a medium.

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